Choice of Incense aroma is made according to one's body type (called Prakriti in Ayurveda). If the incense is being used to bring about a therapeutic healing, then the current doshic imbalance (called Vikriti in Ayurveda) is also to be noted. After considering both the Prakriti and Vikriti, choice of appropriate aroma can be made.
Ayurvedic incense are made from various herbs, wooden parts of certain aromatic trees and certain special resins. More than 100 such aromatic substances may be used to make one type of incense. The other terms typically mentioned in Ayurvedic Incense is Masala Incense. This is a way of making incense where in all the ingredient herbs, wooden parts, resins etc. are crushed and made into a fine paste and then the sticks are hand rolled in the paste.